Once you decide to start a cosmetics brand, one of the first questions is whether to use an existing formula or develop a new one. Each has different advantages, so choose based on your brand's goals and budget.
Ready-to-produce formulas
Formulas the factory has already developed and produced, adapted for your brand.
- Start quickly, because the formula is already proven in production
- Easier cost control, with no need to develop a formula from scratch
- Adjust the texture, fragrance, colour and extracts to make it yours
Developing a new formula
Our R&D team develops an exclusive formula to your brand's brief.
- A truly unique selling point
- Choose your hero extracts and texture
- Build a whole product line with the same signature
Which should you choose?
If you want to launch fast and test the market first, a ready-to-produce formula is a great starting point. If your brand has a clear concept and needs products that stand apart from competitors, developing a new formula is the better fit.
Tip Many brands start with a ready-to-produce formula to learn what customers like, then develop an exclusive formula for their next product.
The Beauty Club Aesthetic team can advise which approach suits your plan. Both are produced in our factory certified to ASEAN GMP and ISO 22716.
